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TbM Campaign - Latin America 

The marketing objective is to build awareness of Maersk’s Transported by Maersk services among small and medium businesses in Latin America, while positioning Maersk as a reliable, end-to-end logistics partner that prioritises their needs and supports their growth.

Visual Direction

We used a split-screen approach to visually connect the customer’s everyday business world with Maersk’s logistics operations, showing how both sides work seamlessly together. 

Execution

The execution uses a split-screen to connect the customer’s business world with Maersk’s logistics operations, highlighting a seamless, reliable end-to-end journey and positioning Maersk as one integrated partner.

Key visuals

M-24-TbM-Campaign-SoMe-Drop1-Carousel_1.jpg
M-24-TbM-Campaign-SoMe-Drop1-Carousel_2.jpg
M-24-TbM-Campaign-SoMe-Drop1-Carousel_3.jpg
M-24-TbM-Campaign-SoMe-Drop2-Carousel_1.jpg
M-24-TbM-Campaign-SoMe-Drop2-Carousel_2.jpg
M-24-TbM-Campaign-SoMe-Drop2-Carousel_3.jpg
M-24-TbM-Campaign-SoMe-Drop3-Carousel_1.jpg
M-24-TbM-Campaign-SoMe-Drop3-Carousel_2.jpg
M-24-TbM-Campaign-SoMe-Drop3-Carousel_3.jpg
M-24-LAM-TbM-BCO-LP.jpg
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